Louise Doyle is the visionary co-founder and CEO of needi, a corporate gifting service that uses AI-powered gift-matching technology to connect businesses with the perfect sustainable gifts while supporting local independent businesses. 

Alongside co-founder Steph Scholes, needi has grown to work with over 150 B2B clients, including high-profile companies like Microsoft, Intuit Quickbooks, Spotify and DPD generating over £1 million in sales for small businesses. Louise’s dedication to reducing waste through meaningful, eco-friendly gifts sets needi apart in the corporate gifting space, known for its efficiency, personalisation, and innovative, feel-good gifting experience. 

Under Louise’s strategic vision, needi has developed a cutting-edge gift matching algorithm that leverages AI and psychological principles. This innovative approach enables needi to deliver an unparalleled corporate gifting concierge service, connecting businesses with perfect gifts from local independent businesses. 

A passionate advocate for female entrepreneurs, Louise has successfully raised £1 million in VC and angel funding, despite the challenges of less than 2% of VC funding going to female founders.

As a mother of 17-month-old twins and a 7-year-old, Louise continues to drive needi’s innovation, helping the company scale towards its £5 million sales target for local businesses in 2024.

With a background in global sales and recruitment, Louise was the youngest and first female Global Sales Director at Camps International, where she tripled revenues to £15 million. She is also a top graduate from Silicon Valley’s Founder Institute.